A guided intro to artificial intelligence for the custom integration industry. No jargon, no hype — just the stuff that actually works for businesses like yours.
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The CI industry is at an inflection point. Integrators who adopt AI now will outpace those who wait — not because AI replaces people, but because it makes every person on your team dramatically more productive.
Think of it as a really smart intern. It's read billions of pages of text and learned patterns from all of it. It doesn't think — it predicts. And it's shockingly good at it.
The difference between "meh" AI output and "how did it know that?" comes down to one thing: what you type in. Here's the formula.
"You are a high-end home technology consultant. I just met with the Johnsons about a $120K project in their new 6,000 sq ft home. They want Lutron lighting, Sonance speakers in every room, and a Savant system. They were most excited about the automated shades in the master suite. Write a warm, professional follow-up email — 3 paragraphs max."
Don't just tell AI what to do — let it interview you first. Give AI a role and let it ask tough questions about your business. The result is something tailored specifically to YOU.
"You are my blunt-but-supportive Sales Process Coach. Walk me step-by-step through mapping my current sales process, comparing it to a smarter model, and designing a clear, repeatable process I can document and train my team on. Ask me questions one section at a time. Don't skip ahead. Push me with tough, practical questions."
AI will guide you through understanding the buyer's journey, identifying where you lose deals, defining your Suspect → Prospect → Client pipeline, and building a repeatable system — from first conversation to signed contract.
Sales Process Coach prompt courtesy of Navot Shoresh, Spire.
We've tried dozens. These are the ones we actually use every day in our businesses.
Best for writing, analysis, and complex reasoning. Cowork automates desktop tasks — this entire presentation was built with it.
Most popular AI tool. Great all-rounder. Custom GPTs let you build specialized assistants.
Deep Google Workspace integration. Perfect if you live in Gmail and Docs.
Describe what you want in English and it builds a real web app. No coding. Adam has built 25+ apps here.
AI agent on your desktop. Browses the web, creates files, manages email, builds presentations. This site was built with it.
AI voice generation. Create voiceovers for walkthroughs and training content.
AI-powered design for social media, marketing graphics, and presentations.
AI meeting notes and summaries. Records calls, extracts action items, and syncs with your CRM.
AI voice recorder for meetings, site walkthroughs, and phone calls. Run content through AI tools, paste into Slack for daily summaries. Always get permission first.
AI research with real sources. Try Perplexity Computer (AI agent) and the Comet browser — could be the next big thing.
Connect your tools with AI-powered workflows. Auto-send follow-ups, sync CRM, trigger actions.
Most people in this room start at Level 1 or 2. By the end of the week, you'll be at Level 3.
You've heard about AI but haven't tried it yet. That changes today.
You've tried AI for a few tasks. Emails, brainstorming, maybe a draft or two.
AI is part of your daily workflow. You have Custom GPTs or Skills for repeating tasks.
You're creating apps, automations, and tools. AI is core to how you operate.
Your clients trust you with their homes. Extend that trust to how you use AI — protect privacy, verify output, and always keep a human in the loop.
Use enterprise-tier AI accounts (Claude Pro, ChatGPT Team) that don't train on your data. When in doubt, anonymize — replace "the Johnsons at 42 Oak Lane" with "a client with a $120K whole-home project." Treat AI like any vendor: you wouldn't hand your client's alarm code to a random contractor.
One small action per day. That's it. By Day 7, you'll wonder how you ever worked without this.
Both are free. Create an account and ask it one question about your business.
Use the prompt formula: Role + Context + Task + Format. You'll be amazed at the output.
Tell AI to interview you about your sales process. Let it ask tough questions and help you build a repeatable system.
Give AI the project details. Let it generate the first draft for you to polish.
Start with your email voice or a proposal template. Train it once, use it forever.
Try Fathom for meeting notes, Plaud for voice recording, Canva AI for social, or Perplexity for research.
Describe something you wish existed for your business and watch AI build it. No coding required.
Two integrators who went from zero AI experience to building their businesses around it.
Full-service smart home & business technology in New England. 15+ years in enterprise software before CI. Built 25+ AI-powered applications with zero coding experience.
Award-winning international CI firm in Los Angeles. 20+ years in CI — started as an installer & Crestron programmer. Team of 25+ across multiple states.